
A book can change everything.
Your credibility. Your reach. Your revenue.
At HOW Publishing, we don’t publish books just to say we did. We publish books that help experts grow their platform and their business.
In the last six months alone, we’ve helped 14 authors cross the Best Seller finish line. Not by accident. By design.
But here’s the difference.
We Don’t Publish Everyone
We are selective about who we work with because our goal is real return on investment for our authors.
If we believe your book can elevate your brand, create visibility, and open new opportunities, we want to partner with you.
If you simply want to say you wrote a book, there are plenty of places that can help with that.
At HOW Publishing, we are looking for serious professionals who want to use a book as a strategic business tool.
Should you write a book?
HOW Publishing works with a select group of authors where we believe a book can create strong brand visibility and measurable ROI. We believe a book is part of your marketing plan

Recent Successes! #1 BEST SELLER
The HOW TO WIN book launch was a powerhouse success—hitting best-seller status in multiple categories and landing the author a keynote with a major franchise organization, where books sold out on-site. Momentum kept rolling as The HOW Conference sold out for the 9th year in a row. Strategically every attendee received a copy and VIPs taking home personally signed editions from the author herself.
#1 BEST SELLER, 100+ 5 STAR REVIEWS
Thirteen powerhouse business women. Thirteen words that define success. Each shares her most powerful business insight in Change Your Life—a book built on bold ideas and unstoppable action. Meet them live as featured speakers at the 2026 The HOW Conference 10th Anniversary Celebration.

Success and Momentum.
Your Options
Collaborative Book Projects
Join one of our upcoming collaborative books alongside other accomplished professionals.
This is one of the fastest ways to become a published author while gaining credibility, exposure, and a powerful network.
Solo Author Publishing
Have a bigger story or a signature framework?
We help leaders publish their own books with the strategy and structure to position them as experts in their field.

Our team
“Our team is a crew of exceptional, idea-slinging pros who turn your words into wow moments.

Kelly Jahner-Byrne, CSP
CEO, CSO, COO, CSP
"KJB" - CSP®, Fractional CSO. COO. Connector. Director. Idea Projector.
Kelly Jahner-Byrne, CSP, Business of the Year, Trailblazer Nominee, Kingdom Book Award Nominee, is a sought-after international speaker, business coach, podcast host, world traveler (42 countries and counting), author, and adrenaline-loving philanthropist. She’s built two seven-figure businesses, launched 2 best-selling books, written 4 and founded a nonprofit that’s raised over $1 million for good causes. A connection-ista, powerhouse emcee, and entrepreneurial aficionado—Kelly doesn’t just talk momentum, she builds it.

Jenn Rose, CPPM
VP of Operations, Fractional
VP of Operations, The HOW Companies | Logistics GURU
Jenn Rose is the voice of reason and master organizer who keeps vision and execution in sync. As VP of Operations for The HOW Companies and author, she blends precision with a people-first approach that drives results.
A networking powerhouse, Jenn has tripled her LinkedIn connections, built authentic relationships, and streamlined strategy—making everything she touches run smoother and perform better. She has a background in education and a magic wand for events.

Lisa Zufall, CUA
CEO Digital, Fractional CTO + Web Services
A.K.A. “Zoofie.” CTO. Website Wizard. Technical Titan. AI, Digital Dynamo.
Zoofie is the behind-the-scenes genius turning tech chaos into seamless systems. As the creative architect of all things digital, she brings clarity, function, and flair to every project. A seasoned speaker, author and Tech Director for The HOW Conference for nine years running (and literally running on event day), Zoofie keeps every pixel, platform, and process performing in sync. When she’s not untangling code or perfecting a launch, she’s proudly embracing her newest title—gushing grandma.
A few words from our fans...
Real voices. Real results. Here’s what our community has to say—three powerhouse professionals sharing HOW the experience helped them build momentum and win big.

Abby Kelsey
Social Media Leader, LinkedIn Consultant & Trainer, Fractional Marketing Partner
Best Selling Author
"Grateful to Kelly Jahner-Byrne for creating a space where authenticity wasn’t just welcomed, it's celebrated."

Michelle Kelly,
CEO, Empowering Performance Inc., Co-Founder Kelly Leadership Institute™
Best Selling Author
“I’d been working on my book for years. Joining this project finally gave me the structure, accountability, and fast deadline I needed to make it happen. Now, it’s not just a dream—it’s reality.”

Amy Leger,
Fractional Services | Accomplished Communications Leader, Emmy Award Winner, Best Selling Author
"As a new business owner with years of experience working for others, this whole experience is just one word for me — refreshing."
OUR LATEST PROJECT APRIL LAUNCH
WHAT THE FRAK™
is more than a book—it’s a business growth strategy. Featuring top Fractional Leaders from across the country, this anthology builds credibility, revenue, and authority in your field. Each author will use the book as a marketing tool to attract clients, increase visibility, and open doors to speaking and panel opportunities. Together, we’ll execute a proven launch plan to make WHAT THE FRAK™ a best seller* turning your expertise into momentum and results.
PROJECT CLOSED! Release Date APRIL 2026!
“WHAT the FRAK™ isn’t just a book—it’s a snapshot of the new economy where experience meets opportunity and authority goes fractional.”
*While we cannot guarantee Best Seller, we will work our tails off to get there together! FYI, we have a pretty amazing track record.


